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To distil a brand's ethos with an edge

Tods No_Code: Walk the Line

Audio Visual, Creative Direction, Art Direction, Advertising

We were awarded First Prize in a brief to express the ethos of Tod’s No_Code in a compelling and cutting-edge way.

Walk the Line

The No_Code wearer is a creature of contrasts. By highlighting these dramatic opposites, we showcased the versatility and adaptability of Tod’s No_Code.

Featured in Vogue Paris, Notion Magazine & on the Tods Homepage

We were asked to express the ethos of Tod’s No_Code in a compelling and cutting edge way.
Sophisticated yet streetsmart, classy yet edgy.
Tod’s No_Code walks the line between contrasting styles and personalities.

‘Walk the Line’ is an experimental video that combines the shoe’s iconic white line with typography, photography and most importantly No_Code’s ideology.